Tracksuit CEO

By Sacred West Seth Godin, the great marketer, makes a point we should all pay attention to, the difference in appeal between the words “more” and “less”, and he ties it to the looming ecological disaster we all dread. We all worry about the disappearing habitat and the onrushing ecological disaster, and we all want [...]

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by Tracksuit CEO A week ago the TrackSuit family and I were in NY. This was the first time we had been back since we moved away about 5 years ago. Now I realize why we hadn’t visited: we knew it would make us want to move back. What is it about that city? Things [...]

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by Eric P. Metze All late night talk shows (aside from the Daily Show and the Colbert Report) are lame and practically worthless. They’re formulaic, unoriginal, and pander to the widest audience possible. Half of the population has a below-average IQ, so their content has pretty much the same level of complexity. At least the [...]

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by Sacred West Did you ever wonder why all the great tips on how to succeed seem to involve doing something opposite to the way the normal world thinks you should? I’m going to give you the underlying secret to why this is so. You can learn, here and now, how to make your own [...]

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by Eric P. Metze I grew up watching television, just like everyone else. I’ve always thought of each channel in terms of its own personality or spirit, so to speak. When a station that was once young and vibrant gets strung out on pop rock candy, for example, I see it has an entity that [...]

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